As much as we aspire for wine to be a romantic beverage that tells a story...and it is, we have to acknowledge that is it business.
So you must meet Julien Fayard of Fayard Wines. And there is really good chance you will meet him if you swing into his new tasting room on 2nd street in downtown Napa. There we peeled back his career path and opinion of all things wine. WIth a Masters in WInemaking, a Masters in Agribuisness and a Masters in Business, Julien has equiped himself with all the tools necessary to navigate a complicated and layered industry. With the tasting room alone, he took on a different path than most; it is primarily a wine shop with "oh, by the way, we taste wines here too."
Sometimes when you sit with a potential podcast guest, you can tell in the opening remarks whether the conversation will be eventful naturally or one will have to work to make the episode evetnful. In this case, it was clear after the opening greetings that we had much to talk about.
Have a listen to the thoughtful and innovative Julien Fayard.